Each week, a person or group is promoted for their work in creating or improving a product or service. If Keane Venture Capital and Consulting has any relationship with the person or group, it will be disclosed. The weekly highlight does not mean that KVCC is recommending a purchase of a product or service. The article is not sanctioned by the individual or group.
This week's Person/Group of The Week is T-Mobile's CEO John Legere. Mr. Legere has directed T-Mobile into the no contract customer base with excellent results. It was one of only a few moves left for the phone company to make. With energy and proper direction, T-Mobile was able to execute their business plan well. They are now the leader in no contract plans segment of the cell phone industry and have saved their corporate lives. T-Mobile is even offering to pay early termination fees, or ETF's, to get you to switch to T-Mobile.
But Mr. Legere has not stopped there. This week, Mr. Legere announced that T-Mobile would be entering into the check cashing business. They are calling the program Mobile Money. The program story from Yahoo! Finance can be found here. But the essential draw to the program will be the removal of fees that are normally attached to check cashing.
Mr. Legere clearly has an innovative spirit and now has resources to back that up. This will not be the last innovation made by Mr. Legere or his T-Mobile team. There are more than a few board rooms filled up discussing changes to business plans due to the actions of Mr. Legere and T-Mobile. Let's hope they take on the same game changing attitude and not a bunkering down attitude. The consumer needs it.
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